Bachelor of Arts in Mass Communication
At Brenau University, mass communication majors have the unique opportunity to combine various aspects of the field of communications to create a program that adds depth and focus to their particular field of interest. For example, public relations/journalism majors can add web design and broadcast majors can add communication theory. This diverse range of communications skills allows students to fine tune their studies to focus directly on their career goals. The use of the available campus activities and internships enables the student to experience hands-on participation in the world of mass communication.
The 120 hour mass communication program consists of required courses in the major core curriculum and the completion of one of three areas of concentration: digital technology, entertainment management or public relations/journalism. Students gain hands-on experience as early as their freshman year through activities such as working with Brenau’s Channel 95 cable TV; Brenau’s FCC-licensed educational radio station WBCX-FM; and Brenau’s award-winning student run newspaper, The Alchemist.