Bachelor of Arts in Fashion Merchandising

A model wearing an outtfit from Brenau fashion merchandising student Candice Jenkin's line 'Freedom' stirkes a pose at the end of the catwalk in the historic Pearce Auditorium on Brenau University's Gainesville campus.

Brenau’s Bachelor of Fine Arts in Fashion Merchandising combines elements of business with fashion and art, equipping you with the hands-on experiences and knowledge you need to start a career in the fashion industry. The program touches different facets of merchandising, and has the flexibility for customization within your capstone and other projects.

Duration: 8 semesters
Start term: Fall
Class type: On-ground
Location: Gainesville

Student opportunities

  • Develop skills in trend forecasting, quality assessment, buying practices and more
  • Earn a business minor, which is integrated into the program
  • Build a strong merchandising portfolio 
  • Gain an understanding of the various career routes in fashion
  • Complete an internship at a business or organization within the fashion industry 
  • Have the opportunity to work in the Brenau Historic Clothing Collection
  • Design and create visual merchandising displays for local businesses
  • Produce Brenau’s annual fashion show

Potential careers

  • Fashion merchandiser
  • Wholesaler
  • Visual merchandiser
  • Fashion buyer
  • Apparel business owner
  • Fashion marketer
  • Entrepreneur 
  • Historic collection curator

Some of our students’ internships

  • Americasmart
  • Brooks Brothers
  • Brrr°
  • Spanx
  • Dario Perla Custom Clothes
  • Dress Up Boutique
  • Hana Couture
  • Initials Inc. 
  • J.R. Crider’s
  • My Pool Pal
  • Rahab’s Rope
  • Southern Proper

Have questions? Contact us today.

Charity Armstead
Associate Professor of Fashion Merchandising, Program Director and Collections Manager of Historic Clothing Collection


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